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What are some
of the symbols and traditions of the campus' athletic history?
How we became the Highlanders
When UC Riverside opened it had classrooms, a new Physical
Education Building, and a student body eager to inaugurate
the new school. What it didn't have, however, was a mascot.
The controversy raged throughout the opening weeks of that
inaugural school year as different factions argued over what
symbol should represent the newest UC school. Many wanted
a bear symbol that could compete with the Bruins of UCLA and
the Bears of Berkeley, while others wanted to go in a completely
different direction, demonstrating the independence and uniqueness
of the school.
A total of 67 nicknames were initially suggested by the student
body. The names ran the gamut, from the wild (Bearcats, Rams,
Bisons, Badgers, Gorillas) to the uninspired (Rovers, Ramblers,
Possums, Chihuahuas, Valencias). There were colorful names
(Red Raiders, Golden Eagles, Bluejays, Golden Beavers, Orangemen),
names befitting the area’s heritage and environment
(Caballeros, Friars, Vaqueros, Rattlers, Scorpions, Pioneers,)
and names that were, frankly, just weird (Aphids, Rocks, Bondsmen).
An election in November 1954 saw none of the proposed six
nicknames receive a majority and a runoff vote scheduled.
While “Cubs” was the most popular of the six,
many rallied against it because it showed the campus as a
“little brother” to schools like UCLA and Cal.
A write-in campaign, led by the men’s basketball team,
was begun for the name “Hylanders,” a name suggested
by freshman coed Donna Lewis. The name was changed to its
current spelling and won easily. In recognition of her contribution
to the university, Lewis received a lifetime pass to all athletic
events from student-body president Charles Young, who went
on to become chancellor at UCLA.
“Highlanders” fit the campus well for several
reasons. The Box Springs Mountains, which stand behind the
campus, were known as the Highlands. In addition, UCR is the
highest elevation campus in the UC System.
The name proved to be a solid compromise, allowing the bear
proponents to make a contribution. UCR Publicity Director
Howard Cook had a friend create an aggressive little bear
wearing a kilt for the school’s logo, and the campus
took on a Scottish flare as buildings were named after Scottish
regions.
The mascot went largely unchanged over the years. There was
a brief uproar in 1988 when the athletic department proposed
changing the mascot to a human figure in a kilt, a plan that
was quickly scrapped.
But change was inevitable, and it occurred shortly after
the 1998 passing of the referendum that approved the move
to NCAA Division I. Much as they had done years earlier, student-athletes
took the lead. According to Associate Athletic Director Cliff
Dochterman, the student-athletes approached the department
administration and told them that they “didn't want
a teddy bear in a dress” representing the Highlanders.
Rather, they wanted a mascot that “looks like we are
going to tear the competition apart.”
Several logos were designed; including one with a bear featuring
a half-blue face in homage to William Wallace, the Scottish
hero and the subject of the movie Braveheart, the new look
of the UCR Highlanders.
The logos help to inspire confidence in the campus in all
areas, not merely athletics. It has strong ties into a feeling
of growing school pride and has become a best seller at the
UCR bookstore.

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